Copywriting (not writing) your resume.

on October 17, 2014 Copywriting Careers with 0 comments

Copywriting (not writing) your resume. You’re selling yourself. Copywriting is a sales function. The rest is easy. This article is part of a series, and dives straight into what employers are really looking for from resumes, and the common errors that job applicants make. The article briefly covers the different types of resumes, but assumes […]

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Freelance copywriter.

on October 10, 2014 Copywriting Careers with 0 comments

Going it alone eh? Overcoming the fear of not making enough bank is probably the biggest worry for you. After all, those pesky twits at Quantico keep getting the serious stuff while you’re stuck on hourly billing that barely pays for the old Macintosh you bought off your ex-freelance buddy who’s now working at Quantico. […]

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Copywriting 101.

on October 10, 2014 Copywriting Careers with 0 comments

If you want people to do a certain task, perform a specific action, or think of something in a particular way, you have to sell them on the idea or undertaking. Selling is not only for products and services. It’s also for ideas, methodologies, arguments, and even people. Each time you get someone, or a […]

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Copywriting as a career.

on October 10, 2014 Copywriting Careers with 0 comments

“It’s fairly limiting.” That’s the answer, pretty much, to most who ask me what copywriting is like as a career. That’s because copywriting is not so much a career as it is a function of my primary activity — content management. Do a search for ‘copywriting agency Singapore’ and you’ll likely find Quantico’s name cropping up. What […]

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