Copywriting (not writing) your resume.
Copywriting (not writing) your resume. You’re selling yourself. Copywriting is a sales function. The rest is easy. This article is part of a series, and dives straight into what employers are really looking for from resumes, and the common errors that job applicants make. The article briefly covers the different types of resumes, but assumes […]
Read moreFreelance copywriter.
Going it alone eh? Overcoming the fear of not making enough bank is probably the biggest worry for you. After all, those pesky twits at Quantico keep getting the serious stuff while you’re stuck on hourly billing that barely pays for the old Macintosh you bought off your ex-freelance buddy who’s now working at Quantico. […]
Read moreCopywriting 101.
If you want people to do a certain task, perform a specific action, or think of something in a particular way, you have to sell them on the idea or undertaking. Selling is not only for products and services. It’s also for ideas, methodologies, arguments, and even people. Each time you get someone, or a […]
Read moreCopywriting as a career.
“It’s fairly limiting.” That’s the answer, pretty much, to most who ask me what copywriting is like as a career. That’s because copywriting is not so much a career as it is a function of my primary activity — content management. Do a search for ‘copywriting agency Singapore’ and you’ll likely find Quantico’s name cropping up. What […]
Read moreWriters and Editors
We craft intelligent written and verbal communication. What does that mean? Intelligence balances artistry, intent and purpose. We offer you a wealth of intelligence for your web pages, posts, technical documents, reports, white papers, promotional literature, events, presentations, television, radio and online commercials, scripts, social media content, enterprise publications and much more.
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We create and conduct intelligent seminars, workshops and talks for organizations, groups, and entities to communicate better. Why do we do that? Entities and organizations are shaped by how they talk to themselves and to others. We help you hone and refine your language aspirations through practical hands-on strategies that you can begin to use immediately, wherever you are.
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We form intelligent concepts and ideas. How does that work? Conceptual thinking adds value to the writing process that extends to your brand. We create brand behavior guides, tone-of-voice style manuals, and conduct brand naming exercises. We also help you to fully understand the best course for your communication through language audits and expert insights refined over years of experience.
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Learn what makes content marketing, and what makes content marketing effective — then use your skills and knowledge across offline and digital platforms to form relationships, build credibility, and gain content authority.
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Create and configure high-functioning social media campaigns, and learn how to create and optimize appealing, targeted content that is highly valued by people and by search engine technologies.
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Learn how to become a professional copywriter with an innovative portfolio and strong career prospects, and discover how to write structured communication pieces for any technical document and project content.
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