Introduction to Arts and Culture Communication (IAC-01)
Arts and Culture Communication Course Singapore
Arts and Culture Communication Course
Arts and culture should spark and sustain dialogue about social and individual identity, and inspire conversations about how we live, what we value, and why. These are the vehicles that drive your influence and make an impact in your area of practice. Arts and Culture Communication is for artists, cultural organisations, communicators, and managers who want a holistic, sustainable communication strategy. It goes beyond how to use digital marketing tools and platforms, to creating meaningful engagement with audiences. You will develop the knowledge and skills to engage audiences in a meaningful way and implement a communication strategy that works on any platforms you choose. This course is covered by the ASEAN subsidy for eligible participants.
Check my eligibility for ASEAN subsidy
You are eligible for ASEAN subsidy if you are:
1. Legally resident in any of the 10 ASEAN member states, and
2. Enrolling any time from 1 January 2024 to 31 December 2024, regardless of the actual course dates.
Legally resident in any of the 10 ASEAN member states:
The subsidy will apply to you if you are currently holding citizenship, permanent residence, or settled status from:
› Brunei
› Cambodia
› Indonesia
› Lao PDR
› Malaysia
› Myanmar
› The Philippines
› Singapore
› Thailand
› Viet Nam
Enrolling within the ASEAN subsidy period:
The ASEAN subsidy period applies to the date of enrolment, and not to the course session itself, which can be outside this period. ASEAN subsidy is applied immediately at the point of enrolment.
Example 1: ASEAN subsidy will apply
Participant enrols on 20 October 2024 for a course that is starting on 23 February 2025. The date of enrolment falls between 1 January 2024 and 31 December 2024. ASEAN subsidy will apply.
Example 2: ASEAN subsidy will not apply
Participant enrols on 10 January 2025 for a course that is starting on 23 February 2025. The date of enrolment falls outside of 1 January 2024 and 31 December 2024. ASEAN subsidy will not apply.
You can apply the ASEAN subsidy to your enrolment directly from your course enrolment form below. For further queries please call +(65) 6573 7370 or contact us →
1 Positioning
2 Audiences
3 Strategy
4 Content
5 Beyond your course
I will understand:
I will be able to:
This course does not:
During lockdowns, people around the world took solace in the arts by turning to films, stories, and music during lockdowns — a living testimony to how essential the arts are in everyday life. Despite this, practitioners in the arts and culture, from museums and orchestras to painters and heritage advocates, often struggle to explain what makes their practice important and meaningful. Communicators in the arts and cultural industries must accept the critical mandate to go beyond ticket sales and social media followers, and take the bold steps needed to engage and educate audiences.
This workshop supports individuals and groups in their communication initiatives, including artists from any discipline, arts and heritage managers, educators, arts or culture marketing professionals, and professional copywriters who specialise in these fields. We will discuss how to develop a long-term communication strategy that builds lasting relationships with your audiences and showcases the value of your work in the arts or cultural industry. The knowledge and skills in this workshop are applicable across marketing communications, media releases, social media marketing, funding applications, and branding.
Deepa Vijayan is a trainer and senior communications specialist for government, finance, education, STEM, hospitality, and nonprofit sectors in Singapore and Southeast Asia. Deepa’s practice areas are content marketing, digital culture, branded & corporate storytelling, and arts communication. Her focus is on the intersections between communication and digital culture, healthcare, religion, and the arts.
Deepa is currently completing another degree in religious studies from the University of London. She is part of the interfaith fellowship programme at the Centre for Interfaith Understanding (CIFU) in Singapore. She has led the team at Quantico CCIL since its founding in 2005 and continues to take a hands-on approach to training our participants in the areas of digital marketing, storytelling, and arts communication. More on your convenor →
Deepa Vijayan serves as a moderator for a publishing panel at the Singapore Writers Festival.
Thursday
Arts Communication Course (Apr 2024)
Arts Communication Course Singapore
1 Tampines North Drive 1, 528559 Singapore The Quantico Centre for Communication & Information Literacy Pte. Ltd. Live-streamed
Lead Instructor: Deepa Vijayan →
Tuesday
Arts Communication Course (Oct 2024)
Arts Communication Course Singapore
1 Tampines North Drive 1, 528559 Singapore The Quantico Centre for Communication & Information Literacy Pte. Ltd. Live-streamed
Lead Instructor: Deepa Vijayan →
Set my own dates
For a group of 3 or more
A group of 3 or more participants have the added flexibility of setting their own course dates. Select ‘Set my own dates’ from the ‘Preferred date’ dropdown, in the course enrolment form. Enter some dates of your choice and we will confirm one with you.
Enrol for your Arts Communication Course. You can use this service to:
• enrol for your chosen course
• add additional participants to your enrolment
• apply the ASEAN subsidy for eligible participants
