On this page you'll find information on Quantico's community content marketing classes in Singapore and Qrowd meetups.
Community Content Marketing Classes (Singapore) 2016.
Quantico’s content marketing community classes teach participants all about content and its network effects on social engagement. Each session focuses on one major area of content marketing, and trains participants in content creation skills that are easy to pick up and implement across any industry and venture. Quantico’s content marketing classes are free to attend (registration is required) and are hosted in interesting venues across Singapore, including client premises, libraries and bookstores.
600
members
11+
years
∞
ideas
Editorial Calendars
How, when, and where do people engage with your content? Every video, post, tweet, image, and graphic is being viewed in a specific physical and temporal context. Your content exists in a space and time in someone’s life.
Creating a decent editorial calendar requires thinking about this context. Current events, personal journeys, corporate schedules, and industry trends shape the editorial calendar and make it meaningful.
This content marketing class delves into the nuances of creating an editorial calendar. We will be considering all the factors that influence the calendar, and learning how to plan ahead so that your brand’s content is relevant to your audience’s lives.
Editorial Calendars (Content Marketing Class)
16 Collyer Quay #20-00 Singapore 049318
Singapore (Quantico Training Centre)
Free to attend (registration required)
Fully Subscribed | Get Notified on FB | Get Notified on G+
Editorial Calendars
Command and control content channels
10
pax
1
hour
1÷0
ideas
Archetypes
What defines you? Are you an age-range, a postcode, or a net worth? Or are you an individual with true strengths and real struggles? Demographics can only take brands so far when understanding the consumer psyche. Through the archetype approach, your consumer becomes a living, breathing human being.
Archetypes are representative incarnations of your audience. When you create an archetype, you’re constructing an identity, an individual whose problems you can help solve, and whose aspirations can be part of your brand promise.
This content marketing class introduces you to the archetype framework and explains how to develop archetypes for current and future business goals. We’re going to learn about how this powerful tool can be applied across every type of content to make it resonate with audiences.
Archetypes (Content Marketing Class)
16 Collyer Quay #20-00 Singapore 049318
Singapore (Quantico Training Centre)
Free to attend (registration required)
Opening Soon | Get Notified on FB | Get Notified on G+
Archetypes
Let’s build personalities
10
pax
1
hour
1÷0
ideas
Speak-Write
No matter how amazing your website is, people still want to build a human connection with the folks on the other side. That’s why a phone call or face-to-face meetings almost always win out. Conversations are natural forces for engagement and we use them all the time to drive genuine relationships; that is until our fingers hit the keyboard.
When writing to someone, anyone, your style doesn’t have to change. In fact, it should follow your natural speaking pattern. In other words, write how you would speak and you will always have a conversational, engaging tone in every document.
This content marketing class looks at how we can integrate our natural speech format with our writing styles. We will learn how to write the way we speak, dispel myths about informal being unprofessional, and examine the speak-write styles of world leaders and big brands.
Speak-Write (Content Marketing Class)
16 Collyer Quay #20-00 Singapore 049318
Singapore (Quantico Training Centre)
Free to attend (registration required)
Opening Soon | Get Notified on FB | Get Notified on G+
Speak-Write
Write how you would speak
10
pax
1
hour
1÷0
ideas
We’re fortunate to work with the best and brightest…
A – F
AccorHotels Asia Pacific
AccorHotels Greater China
AccorHotels Hong Kong
ACE Insurance
Adam Khoo Learning Technologies Group
Agency for Integrated Care
AIA
AIESEC International
Alliance Era Pte Ltd
Art Science Museum (ASM)
Asia Pacific Maritime Trade Show
Asia Television Forum
Audi
AXA Insurance
BAG Networks
Baiduri Bank
Baron’s Strong Brew
BASF
Bayer CropScience
Bethesda Care and Counselling Centre
BlackBlue Media Group (BBMG)
Boys’ Town Singapore
Bureau Pte Ltd
BusinessChina
Canadian Chamber of Commerce
Canopy Design
Chan Brothers Travel
Charities Aid Foundation South East Asia
CHIJMES
Civil Service College (CSC)
ClearPath Sdn Bhd
Confex MICE
Contact Centre Association of Singapore
DBS Bank
DBS Vickers
Deloitte
Delphys Singapore
DigitasLBi
Dow Chemical Company
DST Telecoms Brunei
Duke-NUS Graduate School of Medicine
Duo Studio
Employment and Employability Institute (e2i)
Esplanade Theatres By The Bay
Evolve Mixed Martial Arts
Fairfield Methodist Alumni Association
Far East Management Pte Ltd
Far East Hospitality Pte Ltd
Fullerton Financial Holdings
G – N
Gems Advisors (Asia) Pte Ltd
George P. Johnson
Gold Roast White Coffee
Goodrich Global
Google
Grand Mercure Singapore Roxy
Hai’s Pte Ltd
Havas Media Pte Ltd
Hitachi
ibis Singapore
Ikeda Spa
Infocomm Development Authority (IDA)
INSEAD
International Data Corporation (IDC)
Institute of Singapore Chartered Accountants (ISCA)
Institute of Technical Education (ITE)
Intercontinental Hotel Group (IHG)
International Enterprise (IE) Singapore
IP Academy Singapore (IPOS)
Iron Ore Week Singapore
Isobar
Kinzo Vietnam
Knowledge Management Solutions (KMS)
Kuo Chuan Presbyterian Primary School
Kwanpen
Lantiq Asia Pacific Pte Ltd
Lazada South East Asia
Lazy Lizard Restaurant and Bars
Marina Bay Sands
McCann World Group
MediaConcepts
Metro
Mendaki (Yasan Mendaki)
Mindshare
Ministry of Communications and Information (MCI)
Ministry of Defence (MINDEF)
Ministry of Education (MOE)
Ministry of Manpower (MOM)
Momenta
Nanyang Technological University
National Health Group Diagnostics (NHG)
National University of Singapore (NUS)
National University of Singapore Society (NUSS)
National Youth Council Singapore (NYC)
Navis Capital
Neo Garden Catering
Nippon Paint
Ngee Ann Polytechnic
Novotel
NTUC
O – Z
OCBC
Omron
One World International School
Peatix
People’s Association Singapore (PA)
Persatuan Permudi Islam Singapura
POSB Bank
PPIS
PSA Corporation Ltd
Quadmark
Reed Exhibitions
Regent Corp-Werkz
Republic Polytechnic
Ricoh
Ripe Australian Fruit Juices
River Safari
RMA Contracts Pte Ltd
ScreenSingapore
SE10
Shenton Wealth Holdings
Singapore Exchange (SGX)
Singapore Furniture Industries Council (SFIC)
Singapore Institute of Management (SIM)
Singapore Kindness Movement
Singapore Polytechnic
Singapore Post (SingPost)
Singapore Science Centre
Singapore Swimming Club
Singapore Tourism Board
Singapore Zoo
Singtel Telecommunications Pte Ltd
Singtel Mobile Pte Ltd
Sofitel Philippine Plaza Manila
Sofitel So Singapore
Somfy Pte Ltd
ST Electronics
Standard Chartered Bank
Starhub
Sysmex
TUM Asia
Upnixt
Upper Storey Pte Ltd
Vantage Point
Warees Investments Pte Ltd (MUIS)
Wesley Methodist Church
Wildlife Reserves Singapore
WineTime Singapore
Workforce Development Agency (WDA)
Zalora
Zurich Insurance
100% Design Singapore
3M